'Her Majesty's Wasteland' Trailer

'Her Majesty's Wasteland' Poster

'Her Majesty's Wasteland' Magazine cover

Film Poster Design Draft

This is the first complete draft for out film poster. As you can see it is not 100% complete as there are a few things that are we are debating on, such as whether or not to change them or not, those things include the position of the film title, the colour of the font both for the font itself and the colour of the crown logo an. We are also questioning whether to return the image in the background to colour but that is going to take a little thought.

Brief evaluation and decisions for the draft poster as it is now:

One of the main questions is why does the character have their back facing us, and that is the exact reason, it raises questions. We have done this as it promotes curiosity in the audience and will hopefully result in them watching the trailer and ultimately, watching the film. The second reason is because of the nature of the character. The character in the film is a stealthy and extremely skilled survivalist (at least by the end of the film he is) and this poster with the characters back facing away from the audience helps to promote the stealth side of the character, not having his face visible helps to do this as well.

The logo and font colour was chosen as it is the same colour used in the revenue and customs logo. As this is a British film we decided that using the logo and colour from HM revenue and customs would help the audience identify that the film is completely British. We has abbreviated Her Majesty's to HM which is also a direct link to the British revenue and customs, but the actual name of the film is the full 'Her Majesty's Wasteland', This abbreviation might also park the curiosity of the audience who don't already know what it means, which will hopefully lead them to the trailer for the film after they have found out what HM means.

You may notice that the clouds are the only part of the background image that is in colour. This is because it is supposed to represent the chemical war that left Britain in the mess that is shown in the film, however this will be hard to identify to without watching the trailer or reading the synopsis of the film.

The text at the bottom of the poster is the institutional information and some of the main credits for the film, typical of many film posters.

Film Poster Draft Drawing.

This is one of the first drafts of our poster, we have settled on the name ‘Her Majesty's Wasteland’, the poster accentuates some of the themes presented by this name. Given the large, regal crown in the middle of the poster, the reference to the royal family (an iconic sign of Britain) is obvious, this further outlines the British touch which we are trying to display as one of the main focus points of our film. The character on the poster is looking away from the viewer. This is a nice change to the conventional theme of characters giving a direct look towards the audience. This makes the character look much more real and gritty, as if he doesn't really care about the fame of the cover. The fact that he is holding his gun in his hand closest to the camera is an obvious hint to the violence within the film. The gun also compliments the character's distraction, it makes it seems as if the character is distracted by something dangerous enough that he may need to use his gun. The font of the poster is very grand, in the way that the viewer's attention is immediately attracted to the title, however at the same time the font also looks gritty and brutal. The themes presented in the font are exactly what we attempt to portray in our film; a grand, melodramatic piece with gritty, cruel undertones.

Research and Planning Grade

Well done Will. You have made an excellent effort in evidencing the research and planning you have undertaken. You have researched similar products in a detailed way, including audience profiling. Your organisation of locations is excellent, and I would like to see you add to the posts explaining your choice of actor (for example, a picture of Chris alongside a picture of a character from a similar genre film, and then an explanation as to why Chris would be appropriate for this role etc). I'm glad to see you have written a script, but you must upload a storyboard and animatic in order to further evidence your excellent ability to use ICT or digital technology. Shotlists are also needed, and you should add more detail to filming diary 3 in order to move up into a level 4.

15/20 Level 3

Film Poster